blogging is content writing

15 Tips for Blog & Web Content Without Writing

Welcome-Sign

Are you sometimes tired or just lack the time to write and post a new blog article or web content?  Remember: content is about value, not a specific platform. No matter what you post – news, tips, or entertainment – the only thing that matters is that you are adding value for your visitors.

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No time to write? No problem!  15 Ideas:
There are so many ways to create interesting content for your blog or website which can be created with little to no writing:

  • Videos: your own or links to attractive ones
  • Podcast: podcasts are oral blog posts or discussions
  • Re-blogging: Introduce & link great blogs in a couple of sentences
  • Slide-Shares: blog posts can easily be adapted into a presentation
  • Photos: Add a sentence or two to explain the image
  • Short reviews: accompanied by a large image
  • Invite guest posts: Establish guidelines – but allow 2 writer links
  • Info-Graphics: use services of Easel.ly, PiktoChart or Visual.ly
  • Best-Lists: top links for a particular subject with a blurb or image
  • Snippets from your own books: nothing easier than this!
  • Polls / Surveys: use services, e.g. SurveyMonkey and PollDaddy
  • Audio Interview: a phone or Skype conversation, released in MP3
  • Quotes: compile a list of remarkable quotes from people in your niche
  • Curating blog articles: expertly selected, 3-party, curated content
  • Re-writing your older blogs: Updating & editing former blog
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Post Regularly!
Static websites don’t attract many new clients or customers.  However, a regularly updated blog can produce a constant stream of new readers from all around the world.  When readers sign up they expect to be able to read new content from you at least once or (even better) twice a week.
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What Else Shall I Blog You Ask?
Start with what you have already written: tiny snippets of your book, added by research findings you found before writing. For example, you wrote a scene in your novel.  Explain your readers more about the place, the time, weather, landscape or history that are involved in the story.
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Learn to Write for the Web
Web visitors are not reading, they are scanning text. Learn how to write for the web: lots of bullets, headlines, sub-headings, images and using the “inverted pyramid”, explained in this blog article.
Write interesting page titles that grab the attention, structure your text and write summaries at the end of each chapter.  Readers spend more time on pages with valuable information, structured and easy to read content – and lots of links.
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Let Your Content Go Viral
There is so much you can do to let your articles and blogs go viral on the Internet.  It takes a little bit of effort, but the results in a couple of months will be rewarding.  And as longer and more often you are blogging, as easier it gets.  As Robert Kiyosaki (author of Rich Dad, Poor Dad) said: “The richest people in the world build networks.  Everyone else looks for work.”
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How to Promote Your Blog
Number one to spread the word about your blog are directories, here just a few:

http://blogs.botw.org/Arts/Literature/Publishing/
http://www.bloggeries.com/Writing_Publishing/
http://technorati.com/blogs/directory/entertainment/books/

Happy Blogging!

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Books by Doris-Maria Heilmann:

111 Tips to Create Impressive Videos:
How to Plan, Create, Upload and Market Videos
https://www.amazon.com/dp/B07BYDH41S/

111 Tips To Make Money With Writing
The Art of Making a Living Full-time Writing
An Essential Guide for More Income as Freelancer
https://books2read.com/u/bWZMjz

111 Tips on How to Market Your Book for Free:
Detailed Plans and Smart Strategies for Your Book’s Success
https://books2read.com/u/bMre1a

111 Tips to Get Free Book Reviews:
Best Strategies for Getting Lots of Great Reviews
plus 1,200+ reviewer contact links
https://books2read.com/u/mZ5nx5

111 Tips to Create Your Book Trailer
How to Create, Where to Upload and How to Market Your Videos
https://books2read.com/u/mVZkjr

Book Marketing on a Shoestring:
How Authors Can Promote their Books Without Spending a Lot of Money 
https://books2read.com/u/mZ5gdp

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Why Add People Into Your Blog Articles?

Followers

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Don’t Just Write Down Dry Facts
Breathing life into a non-fiction article is tough, especially if it doesn’t include a character.  
Sometimes called “literary journalism” or the literature of fact, creative non-fiction merges the boundaries between literary art and research nonfiction – statistical, fact-filled, run of the mill journalism.
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Even in Non-Fiction, You Have to Build a Page-Turner
Non-fiction authors should take a few tips from their sisters and brothers across the aisle.  We must build page-turning non-fiction books too.  Short attention spans are baked-in.  We can blame smartphones, millennials, or the weather, but we’ve got to keep our reader’s attention.  An informing tone, usually overused in non-fiction, will turn off readers if used consistently.  Breathing life into a non-fiction article is tough, especially if it doesn’t include a character.
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Creative Nonfiction Should:

  • Include accurate and well-researched information
  • Hold the interest of the reader
  • Potentially blur the realms of fact and fiction in a pleasing, literary style – while remaining strangely grounded in fact

Nonfiction writers often choose to write about topics or people close to them (including themselves).  As long as the piece deals with something real, or something based on the real, the writer is allowed to take the piece in any direction he or she wishes.
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Your (Non-Fiction) Article Needs a Human Face Too
Marketing Guru Jeff Bullas explains why: “Individuals have emerged as a means to put a human face to the soulless and faceless stats of the demographic data scientist.  The problem is that just considering a demographic profile misses that human element.  So personas were invented to help the new breed of marketer understand the human side of the data.”
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Newspapers: “If it bleeds it leads”
Thumbing through any newspaper or magazine, you will find people in almost any story: mentioning of names, interviewing a person, citing people…
“Newspapers have understood this at a primal layer for a long time in what news they published on the front page.  Editors and journalists have known for a long time that “If it bleeds it leads”.  Fear also sells newspapers.  Personas have personalities, they have fears, wants, and passions.  People in their articles have an age, an assigned gender, and even a college degree.”
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***It does not matter whether you are a blogger, a brand or social media marketer, or a non-fiction writer of books, you need to make your content more human.***
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To Develop a Persona Requires Asking Some Questions – Here Are a Few to Get You Started:

  • What are the biggest problems in their private lives?
  • What are the challenges in their job?
  • Where do they get their information from? Blogs, trade magazines, books?
  • What would stop them changing to your product or service?
  • How do they convince their boss to make a buying decision?
  • Do they print off an ebook and put it on his desk?
  • What media do they consume? YouTube videos, white papers, podcasts?

Knowing the answers to some of these questions will help in creating relevant and appropriate articles – and to add people in your non-fiction writing.
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Personas and Content Marketing
“Creating a persona is both an art and a science.  Contagious and engaging content that touches hearts and minds is your goal as a content marketer.  The content not only needs to answer the questions but also be on the media preference of choice.
That may be a video, a blog post and on Slideshare – or maybe all three. If you can put your content creators in the buyers’ shoes then you are well on your way to content marketing success.”

Read more:
http://www.jeffbullas.com/2014/02/17/is-your-content-created-for-machines-or-humans/
https://thenextscoop.com/blog-readers-marketing-persona-approach/

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19 Top Blogs for Self-Publishers

Blog

 

Book and e-Book authors alike will find lots of valuable tips on these blogs:

http://www.thebookdesigner.com/

https://www.makealivingwriting.com/

https://www.helpingwritersbecomeauthors.com/

https://freelancetofreedomproject.com/blog/

https://writersweekly.com/

http://www.wellfedwriter.com

https://www.savvybookwriters.com/category/blog

http://www.futurebook.net/

http://www.fundsforwriters.com/

http://www.absolutewrite.com

http://www.thepassivevoice.com/

http://theadventurouswriter.com/blogwriting/

http://www.agentquery.com/blog_roll.aspx

https://davidgaughran.com/blog/

https://www.livewritethrive.com/about/

http://terribleminds.com/ramble/blog/

https://www.dailywritingtips.com/about/

https://accrispin.blogspot.com/p/about-writer-beware.html

https://annerallen.com/

Following these blogs will answer you any questions you might have in terms of self-publishing, book promotion, freelance writing, finding book reviewers, dealing with online retailers and book distributors, finding freelance writing assignments, writing contests, and fellowships, even how to avoid vanity presses and publishing fraud. 

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Books by Doris-Maria Heilmann:

111 Tips to Create Impressive Videos:
How to Plan, Create, Upload and Market Videos
https://www.books2read.com/u/3GYnpa

111 Tips To Make Money With Writing
The Art of Making a Living Full-time Writing
An Essential Guide for More Income as Freelancer
https://books2read.com/u/bWZMjz

111 Tips on How to Market Your Book for Free:
Detailed Plans and Smart Strategies for Your Book’s Success
https://books2read.com/u/bMre1a

111 Tips to Get Free Book Reviews:
Best Strategies for Getting Lots of Great Reviews
plus 1,200+ reviewer contact links
https://books2read.com/u/mZ5nx5

111 Tips to Create Your Book Trailer
How to Create, Where to Upload and How to Market Your Videos
https://books2read.com/u/mVZkjr

Book Marketing on a Shoestring:
How Authors Can Promote their Books Without Spending a Lot of Money 
https://books2read.com/u/mZ5gdp

7 Most Popular Blog Posts 2011 – 2014

Globus
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Curious if we had already reached the 1-Million-reader mark, I was browsing through the statistics of our “old” WordPress blog – which has been moved to: http://SavvyBookWriters.com/blog over a year ago – and discovered this list of the seven most popular blog post between 2011 and 2014:
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46 Top Websites to Promote Your Book for FREE
https://savvybookwriters.wordpress.com/2012/03/11/18-top-websites-to-promote-your-book-for-free/

How to Start Your Own Book Publishing Business
https://savvybookwriters.wordpress.com/2013/04/10/how-to-start-your-own-book-publishing-business/

11 Websites to Find Freelance Writing Jobs
https://savvybookwriters.wordpress.com/2013/08/24/9-websites-to-find-freelance-writing-jobs/

50 Web Links to Let Your Book Go Viral!
https://savvybookwriters.wordpress.com/2012/11/03/50-web-links-to-let-your-book-go-viral/

15 Million Reads Before Her Book Was Even Published
https://savvybookwriters.wordpress.com/2012/01/30/15-million-readers-before-her-book-was-even-published/

What is the Salary of an Editor, Reporter or Columnist?
https://savvybookwriters.wordpress.com/2012/03/11/what-is-the-salary-of-an-editor-reporter-or-columnist/

The Traps in Publishing Contracts
https://savvybookwriters.wordpress.com/2013/08/16/the-traps-in-publishing-contracts/

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Where did the Blog Traffic come from?
90% of the traffic to our blog came mostly from search engines, where people looked for advice and typed in certain keywords (see how important hashtags and keywords are!).  Research also shows that readers are fifteen times more likely to seek out and purchase a book from an author with a recognizable brand. And these authors can also charge more for their books. If a writer is trying to build a career as an author, this becomes crucial to success.
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The top three social media networks that send readers our way:
#1 Twitter,
#2 Facebook
#3 Google+

Also Google+ is mainly responsible for the overwhelming success of search engine traffic.   And the Independent Publisher blog who had just mentioned SavvyBookWriters in one single sentence, sent almost 900 readers to our blog.
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What surprised me was the fact that Pinterest brought more referrals than LinkedIn, even though only images were posted there, while on the other hand many useful articles went to LinkedIn. The reason might be the number of followers on Pinterest are double than those at LinkedIn?  Resolution for 2016: Being more active on Linkedin, following more people there.  Did you know: every article one writes on LinkedIn is emailed to all followers’ mailbox there.  It makes all the  difference if 200 people receive a message or 2.000 get it…
Blog posts on SavvyBookwriters contain usually between three and ten links.  The most-clicked and followed links in our blogs came from readers at Wattpad.com, Booktalk.org and Goodreads.com.

Last, but not least the countries where the most readers came from: USA (over 60%), United Kingdom, Canada, India, Australia, Philippines, South Africa, Germany, Singapore and Ireland. And amazingly even from countries such as Micronesia, Bhutan, Solomon Islands, Angola, Moldova, Paraguay, Uzbekistan, Cayman Islands, Burundi, Fidji and Cuba.  It’s just amazing how the Internet connects the world…

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Well, and 5,000 more readers TODAY, the first day of 2016, would make the 1.000.000 mark – please use the share buttons : ) and invite all your friends and followers to visit our blog.  THANKS and HAPPY NEW YEAR!

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5 Reasons Why Blogging is Joy – and a Must

. Blogging . “At the very least, new authors should be blogging” – that’s what publishers and agents expect.  Blogs are an essential tool of any writer.  Not only does it get you writing on a regular schedule, it lubricates your writer’s brain, eases that fear of putting yourself out there in the world.  . 1. Top Authors are Blogging Top author blogs include those of fantasy authors Neil Gaiman or J.A. Konrath, spirituals Paulo Coelho, Eckhart Tolle and Deepak Chopra, and business authors Tim Ferriss and Malcolm Gladwell. They all have sold millions of copies, yet they still blog for fun and… Read more

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer this and more for only $179 for 3 months – or less than $2/day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

Please check out all previous posts of this blog (there are more than 1,130 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? There is also the “SHARE” button for easy sharing at Pinterest, Google+, Twitter, Facebook etc. Thanks a lot for following: @111publishing http://www.111publishing.com http://www.e-Book-PR.com/ http://www.international-ebooks.com/ http://bit.ly/VmtVAS 111Publishing @ Google+   . Hyper Smash Tagged: Blog Directory, blog have lots of influence, blog posting, blog videos, Blogging, blogging creates trust, blogging is content writing, blogosphere, Blogs of famous writers

5 Reasons Why Blogging is Joy – and a Must

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Words-for-Blogging
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“At the very least, new authors should be blogging” – that’s what publishers and agents expect.  Blogs are an essential tool of any writer.  Not only does it get you writing on a regular schedule, it lubricates your writer’s brain, eases that fear of putting yourself out there in the world. 
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1. Top Authors are Blogging
Top author blogs include those of fantasy authors Neil Gaiman or J.A. Konrath, spirituals Paulo Coelho, Eckhart Tolle and Deepak Chopra, and business authors Tim Ferriss and Malcolm Gladwell. They all have sold millions of copies, yet they still blog for fun and in order to sell their books, then we should definitely do the same!
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2. Blogging is Your Exercise in Writing
Every artist needs to practice, practice, practice… Musicians need to play hundreds – if not thousands – of pieces, before they can even think about playing in front of an audience. Same is true for any other kind of art, and also sport. Athletes who want to attend a competition, let alone the Olympics, need to exercise 40 to 80 hours a week (often beside their work or studies). Blogging is an authors “training”, actually an easy one, as the books content or experiences of their writing or new things they learned can go into their articles.

 

 

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3. A Blog is Not Only Pure Writing
New blog posts do not necessarily be a written articles, as explained in: Why Blogging Sells Your Book.

  • Photos, Videos, Podcasts,
  • Snippets from your book
  • Slide-Shares, Info-Graphics, Lists
  • Polls / Surveys
  • Re-blogging, Curating other blog articles
  • Guest posts
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4. Your Blog: A Marketing Essential
Your blog, along with a newsletter and website, are the best ways to build a list of online followers, you can introduce your work to an ever-widening circle of readers. Not only is blogging great for updating contacts about new events and what you are currently writing, but they are also perfect for helping your website rank higher.
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5. More Visitors With New Content
With constantly updated content, you will for sure receive more visitors to your blog than a website. These visitors can easily be lead to visit your actual website with a link at the top left “Visit my Author Site”. Blogging increases excitement about your forthcoming books, and enlists “raving fans” to help spread the word.

Last, but not least: Blogging is a huge part of what your posts and tweets on Social Media are. Your blog facilitates networking with your peers and readers, and makes you focus on your author brand and how you want your work to be known.

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How Your Blog Helps Your Books Taking Off

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Book-Sales-Flying

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A blog is one of the most valuable tools to show you and your work to readers. Your blog is part of your platform and your author brand. Your blog has endless benefits, such as higher “Search Engine Ranking” on Google, better visibility, and to separate you from mainstream writers. Blog reader surveys found that blogs are building trust, and are influencing buying decisions. Let’s have a look at the benefits of your blog and best practices:
.
Write Regularly
Static websites don’t attract many new clients or customers. However, a regularly updated blog can
produce a constant stream of new readers from all around the world. Blogs have so much
influence on purchase decisions. When readers sign up they expect to be able to read new
content from you at least once or (even better) twice a week.
.
What Shall I Blog You Ask?
Start with what you have already written: tiny snippets of your book, added by research findings you
found before writing. For example: you wrote a scene in your novel. Explain your readers more
about the place, the time, weather, landscape or history that are involved in the story. You can even
write about restaurants that the protagonist used to patronize:  FREE, Brilliant Book Marketing
You can also re-write or spin a short chapter of your book or elaborate on the people you thanked
in your acknowledgements.
.
Prequels
Use your blog to write about your next book, write one or several prequels.
A prequel can be one story or a dozen. However, it should be an irresistible preview of the book itself,
short, but with a revealing scene from the draft manuscript of the novel, and a great teaser for the
upcoming work. The author’s goal should be: to make the reader want more… It is never too early
to write a prequel. You might write it even before starting to write your book, and your blog is a great
place to do just that. However, keep it to 1,500 words max. and don’t reveal too much. It should be
only a teaser for your next book.
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Create Web Content Without Writing
No time to write? No problem! There are so many ways to create content for your blog:

  • Photos
  • Videos
  • Podcast
  • Re-blogging
  • Slide-Shares
  • Guest posts
  • Info-Graphics
  • Lists
  • Snippets from your book
  • Polls / Surveys
  • Curating other blog articles

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Your Blog is Your Inventory
Use it! When it comes to updating your blog, the more frequently you do so the better. Set a schedule for blogging, every Monday and Thursday, for example. Read other related blogs, comments on posts, forums or books to get ideas. And writing down your own experiences in writing or publishing and answers you found when looking for solutions.
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How to Promote Your Blog
Number one to spread the word about your blog are directories, here just a few:

http://blogs.botw.org/Arts/Literature/Publishing/
http://www.bloggeries.com/Writing_Publishing/
http://technorati.com/blogs/directory/entertainment/books/

See all 20 Blog Directories to submit your blog
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Document Sharing Sites
Scribd, a social publishing site, where millions of people share original writings and documents.
Convert your original article to a PDF file and upload it to Scribd. Unlike article directories Scribd
allows you to incorporate links within your content. You can upload anything onto Scribd as a way to
grow your audience, just like on your personal blogs. Choose copyright settings, among many
other options, making your documents most searchable. Authors are uploading e-books for sale
on Scribd, and keep 80% of the profits.
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Social Media Sites
On Google+ you can easily post your article, if it is under 500 words – if it is longer, just add a link to
the rest of the article. There are certainly more social media sites (Google+ can be conected with
Twitter, saving you time and your post is automatically tweeted). On most Social Media sites you
can add images and a link back to your website or blog. Here is an article about Social SEO
Strategies for Start-Ups.  Read also why Google+ authorship is so important.
.
Learn to Write for the Web
Web visitors are not reading, they are scanning text. Learn how to write for the web: lots of bullets,
headlines, sub headings, images and using the “inverted pyramid”, explained in this blog article.
Write interesting page titles that grab the attention, structure your text and write summaries at the end
of each chapter. Readers spend more time on pages with valuable information, structured and
easy to read content – and lots of links.
.

Let Your Content Go Viral
There is so much you can do to let your articles and blogs go viral on the Internet. It takes a little bit of effort, but the results in a couple of months will be rewarding. And as longer and more often you are blogging, as easier it gets. As Robert Kiyosaki (author of Rich Dad, Poor Dad) said: “The richest people in the world build networks. Everyone else looks for work.”
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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

Please check out all previous posts of this blog (there are more than 1,070 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.
Thanks a lot for following:

@111publishing

http://www.111publishing.com

http://www.e-Book-PR.com/

http://www.international-ebooks.com/

http://bit.ly/VmtVAS 111Publishing @ Google+

.

Hyper Smash

Pingate


Tagged: blogging creates trust, blogging is content writing, let your blog go viral, what shall I blog, where to submit your blog, why is blogging important for writers

My Own Mistakes … on Blogs

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“Do Not Make Silly Spelling Mistakes” writes a blogger at Honkiad.com. She might have written it for me? Her article and also the following info graphic show how easily one can slip into it. And no, currently not writing in the mother language is not an excuse : )
She advises to be sensitive to spelling mistakes, such as there and their, it’s and its, form and from. The occasional slip is not going to lose you a lot of readers, but making the same mistakes repeatedly is going to annoy people.

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Ten Common Blog Writing Mistakes

Explore more infographics like this one on the web’s largest information design community – Visually.

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Darren Rose, professional blogger, who founded Problogger has lots of tips for authors how to create successful articles for your readers.  
http://www.problogger.net/archives/2008/08/12/how-to-craft-a-blog-post-10-crucial-points-to-pause

His advise

  1. Be Useful – if your post isn’t informing, inspiring, entertaining or making someone’s life better – don’t publish it until it does.
  2. Share your Opinion – opinions are often what sets bloggers apart from the pack.
  3. Cut out the Fluff – before you hit publish, revise your post and remove anything that doesn’t add value.
  4. Visualise Your Reader – writing with a reader in mind personalises your writing.
  5. Make Your Posts Scannable – only 16% of people read every word online. Format your posts so that your main points stand out.
  6. Work and Rework You Headlines – a good headline can be the difference between a blog post being read, or ignored.
    .
    Read many more tips on his website how you too can write compelling blog posts: http://www.problogger.net/archives/2013/05/30/11-quick-tips-for-writing-compelling-posts-on-your-blog/

More Resources:

http://www.webdesignerdepot.com/2009/08/20-tips-on-how-to-write-for-the-web

https://econsultancy.com/blog/6771-how-to-write-for-the-web-23-useful-rules

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

Please check out all previous posts of this blog (there are more than 1,030 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Facebook, Tumblr and StumpleUpon.
Thanks a lot for following:

@111publishing

http://www.111publishing.com

http://www.e-Book-PR.com/

http://www.international-ebooks.com/

http://bit.ly/VmtVAS 111Publishing @ Google+

.

Hyper Smash

Pingate


Tagged: blogging competition, blogging creates trust, blogging is content writing, how to write for the web, let your blog go viral, what shall I blog, where to submit your blog, why is blogging important for writers

Why Blogging “Sells” Your Book

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Blogging
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Hopefully the times are over when authors asked: “Why should I blog?” It became mainstream to have not only a website, but also a blog – either included or separately from your website.

A blog is one of the most valuable tools to show you and your work to readers. Your blog is part of
your platform and your author brand. Your blog has endless benefits, such as higher “Search
Engine Ranking” on Google, better visibility, and to separate you from mainstream writers. Blog reader surveys found that blogs are building trust, and are influencing buying decisions. Let’s have a look at the benefits of your blog and best practices:
.
Write Regularely
Static websites don’t attract many new clients or customers. However, a regularly updated blog can
produce a constant stream of new readers from all around the world. Blogs have so much
influence on purchase decisions. When readers sign up they expect to be able to read new
content from you at least once or (even better) twice a week.
.
What Shall I Blog You Ask?
Start with what you have already written: tiny snippets of your book, added by research findings you
found before writing. For example: you wrote a scene in your novel. Explain your readers more
about the place, the time, weather, landscape or history that are involved in the story. You can even
write about restaurants that the protagonist used to patronize: FREE, Brilliant Book Marketing
You can also re-write or spin a short chapter of your book or elaborate on the people you thanked
in your acknowledgements.
.
Prequels
Use your blog to write about your next book, write one or several prequels.
A prequel can be one story or a dozen. However, it should be an

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irresistible preview of the book itself,
short, but with a revealing scene from the draft manuscript of the novel, and a great teaser for the
upcoming work. The author’s goal should be: to make the reader want more… It is never too early
to write a prequel. You might write it even before starting to write your book, and your blog is a great
place to do just that. However, keep it to 1,500 words max. and don’t reveal too much. It should be
only a teaser for your next book.
.
Create Web Content Without Writing
No time to write? No problem! There are so many ways to create content for your blog:

  • Photos
  • Videos
  • Podcast
  • Re-blogging
  • Slide-Shares
  • Guest posts
  • Info-Graphics
  • Lists
  • Snippets from your book
  • Polls / Surveys
  • Curating other blog articles

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Your Blog is Your Inventory
Use it! When it comes to updating your blog, the more frequently you do so the better. Set a schedule for blogging, every Monday and Thursday, for example. Read other related blogs, comments on posts, forums or books to get ideas. And writing down your own experiences in writing or publishing and answers you found when looking for solutions.
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How to Promote Your Blog
Number one to spread the word about your blog are directories, here just a few:

http://blogs.botw.org/Arts/Literature/Publishing/
http://www.bloggeries.com/Writing_Publishing/
http://technorati.com/blogs/directory/entertainment/books/

See all 20 Blog Directories to submit your blog
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Document Sharing Sites
Scribd, a social publishing site, where millions of people share original writings and documents.
Convert your original article to a PDF file and upload it to Scribd. Unlike article directories Scribd
allows you to incorporate links within your content. You can upload anything onto Scribd as a way to
grow your audience, just like on your personal blogs. Choose copyright settings, among many
other options, making your documents most searchable. Authors are uploading e-books for sale
on Scribd, and keep 80% of the profits.
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Social Media Sites
On Google+ you can easily post your article, if it is under 500 words – if it is longer, just add a link to
the rest of the article. There are certainly more social media sites (Google+ can be conected with
Twitter, saving you time and your post is automatically tweeted). On most Social Media sites you
can add images and a link back to your website or blog. Here is an article about Social SEO
Strategies for Start-Ups. Read also why Google+ authorship is so important.
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Learn to Write for the Web
Web visitors are not reading, they are scanning text. Learn how to write for the web: lots of bullets,
headlines, sub headings, images and using the “inverted pyramid”, explained in this blog article.
Write interesting page titles that grab the attention, structure your text and write summaries at the end
of each chapter. Readers spend more time on pages with valuable information, structured and
easy to read content – and lots of links.
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Let Your Content Go Viral
There is so much you can do to let your articles and blogs go viral on the Internet. It takes a little bit of effort, but the results in a couple of months will be rewarding. And as longer and more often you do, as easier it gets. As Robert Kiyosaki (author of Rich Dad, Poor Dad) said: “The richest people in the world build networks. Everyone else looks for work.”
Trust is a rare and valuable commodity on the Internet. You can’t buy trust or a reputation as a writer. It has to be earned by demonstrating your commitment to your readers – for example by blogging.

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If you would like to get more support in all things publishing, have your book intensively promoted and learn how to navigate social media sites – or to learn how you can make yourself a name as an author through content writing: We offer all this and more for only $179 for three months – or less than $2 per day! Learn more about this customized Online Seminar / Consulting for writers: http://www.111Publishing.com/Seminars

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Tagged: blogging competition, blogging creates trust, blogging is content writing, let your blog go viral, what shall I blog, where to submit your blog, why is blogging important for writers