You might have already posted your book’s cover on Pinterest, Google+, Flickr, Snapchat, Facebook or Instagram, and other image-based social media sites with some success. Sometimes readers are even able to order your book right away from these sites, such as from Pinterest.
But you can do more: most reader / writer book communities and forums are also places to show your books cover, and meet future readers, and find even reviewers for your books. Always read carefully the guidelines on forums you want to join, and their policies. Some are very generous, such as many Google+ communities, others are stricter, and you can only show a stamp-size picture of your book.
Popular Meeting Places for Bibliophiles:
More book forums and reader communities can be found under 99 Top Forums.
After you joined a group, contribute and be an active part of conversations. Don’t sign in and start immediately talking about your own book. Other members will find out about it from your profile. To be more engaged in discussions is the key for success on these places. There are many ways to provide writing advice and book recommendations. Offer to become a beta reader for others writers. Ask members for their favoured books. Your suggestion to read your book will be welcomed more once book lovers get to know you – especially when you announce your giveaway to the group. Do write lots of book reviews for other writers – it will make you and your books popular!
Find Not Only Readers, but also Reviewers:
Goodreads comes to mind, where are ten-thousands of groups await readers and writers, and also reviewers.
Google+ has a dozen or more book lovers / reviewer communities. They built a large community of users online, sorted by interests – for example these communities of reviewers and authors:
Book promo-review group
“Writers/readers/bloggers group. Join if you love to read, write, review and promote books. There are for example two sections: ‘Books Need Reviews’ and ‘Readers Offering Reviews’.”
MODERN GOOD READS Free Ebooks 4 Review
“FREE ebooks available to all, but please leave an honest review.”
Indie Author Book Reviews
“The Place to promote and be promoted. Modelled on the Indie Author Review Initiative on Goodreads, this is the place to write and get reviews for your Indie published books.”
“For readers, writers, and reviewers. This is a place to introduce your books, share your reviews, post giveaways, author interviews, or just simply be creative.”
Join at least a handful of online communities or forums to find beta readers, mentors, book buyers and writing buddies. Contribute through comments, messages, friending, and active participation in forum discussions. Spread the good Karma!