Not Happy With the Sales of Your Book?


What do you do when the first book you self-publish isn’t a hit? Give it a new face and try again!

Sheryl Steines describes in a guest post at Lindsay Buroker’s blog how she re-invented her first work with the help of a marketing pro.

She writes: “Always measure twice, cut once.  It’s far less work if you do the job right in the first place. Besides selling to friends and family, I didn’t have much luck in the way of marketing.

I spent much time on the internet trying to figure it out. I had book marks, business cards, and posters. I sent letters to independent bookstores, hoping for book signings. I had a Twitter account, a Facebook author page and a blog. Why wasn’t I selling any books?

So I hired marketing help.  Sometimes, it’s far better to ask for help than think you can figure it out on your own.  I realize my limitations.  Her plan to sell my second book actually started with my first book and thankfully I put my trust in her when she suggested we re-issue the first book.

I started the process a little sad; as if someone told me there was something wrong with my child.  But it was the right decision.  The book needed to be re-edited.  While my manuscript was at the editor, the next goal was to work on my new cover, something far more eye catching. I did like my cover, but it blended together, nothing stood out. But my artist was a genius, took what I liked about my first cover and improved it.  I couldn’t stop looking at it, realizing that sometimes, it helps to have an extra set of eyes.

As we worked on the physical book, I needed to work on my internet presence. Not just getting noticed, but being more professional…….”  Read the whole story here:

http://www.lindsayburoker.com/guest-posts/self-publishing-tips-the-re-issue-process/

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Hyper Smash

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